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ActivePBX and Brainsell Team Up for CTI Webinar

We love working together with industry experts like Brainsell. Recently, that meant conducting a webinar regarding cloud telephony integration (CTI) for CRM systems – Brainsell provided the insight into integration, and we helped demonstrate how it works in action.

Brainsell is a respected consultant for marketing automation, ERP, and CRM systems with broad expertise in solutions like Salesforce, Microsoft Dynamics 365, and Infor CRM. They’ve also been a SugarCRM Elite Partner for the past 10 years. So we were excited when they invited ActivePBX CEO – Alex Gonzalez and our Director of Partner Development – William Jaramillo to join them for an informative digital presentation.

Some of the topics covered included:

  • The basics of CTI – what it is and how it works
  • The specific benefits CTI offers for CRM systems such as:
    • Better lead response
    • Improved collaboration between departments
    • More thorough and accurate note taking
    • Faster and more comprehensive CRM adoption
  • A case study of an actual client who upgraded SugarCRM with ActivePBX CTI features
  • A real-time demo of the CTI integration in action

You can see the whole webinar here for more details, as well as some questions and answers from the original webinar audience. What’s most important to know is that once you see what’s possible – partners like Brainsell can make the same results possible for your organization too. Just get in touch with us to take the next step.

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